The £4,500 report that tells you exactly what to build, what it will cost, and whether you should build it at all.
The median UK Seed round is £560,000. Eighty per cent of software features are rarely or never used. Four mistakes explain why funded founders — with budget, validation and a credible CTO — still burn through runway on a platform that ships wrong.
Requirements failure — not coding failure — is the single most documented cause of software project disaster. Here is what to put in the document that prevents it.
SaaS list prices rose 12.2% in 2024 — more than four times general inflation. But "custom is cheaper" is not the same as "custom is right." Here is the honest framework, with the maths and the specific thresholds where the answer changes.
UK software agencies routinely quote 4× apart on the same brief. None of them is lying. Here's what they're actually pricing — and why "free" proposals cost you twice.
Your operations didn't break in a single moment. They've been degrading gradually while you explained away each symptom. The data on when UK SMEs actually hit the wall is more specific than most owners realise.
Building a full product before you have traction isn't ambition – it's the single most common reason early-stage founders run out of runway before anyone's noticed them.
After a decade building platforms and MVPs, we've seen what happens when tech founders focus entirely on the product and forget the legal scaffolding around it. Not legal advice.